ROPE
Brand Pitch Builder
🎯  Use all four to make your pitch irresistible
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R
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R - Relevance
Hook with what they know
Connect your idea to something the brand is already doing or planning
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Show you've done your homework — a campaign they ran, a product launch, a line from an interview their manager gave. This signals you're NOT mass-spamming 100 brands. They'll want to read on.
📢 Their recent campaign 🚀 New product launch 🎤 Something their manager said 💼 Their LinkedIn post
O
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O - Organic Fit
Why YOU are the natural choice
Convince them that you're a natural fit for the brand
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Why you and not any other creator? Have you used this product? Do you make content in this niche? Does your lifestyle, audience, or style align with what the brand stands for?
✅ You've used the product 🎥 Your content is in this niche 📍 You've been to the location 💬 Past collab in this category
P
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P - Proof
Show the existing demand
Engagement screenshots, DMs from community, past collab work
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Give them evidence that your audience is already hungry for what they sell. You = demand, they = supply. DMs asking for recs, comments on similar content, audience demographics, past collab results.
💬 DMs asking for recs 💡 Comments on similar content 📈 Audience demographics 🤝 Past collab results
E
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E - Easy to Execute
Make "yes" effortless
Make it as frictionless as possible to respond and execute
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Remove all friction. Don't ask for a call. Don't dump all your ideas. Make saying yes cost them 2 seconds — get a foot in the door first, everything else follows after.
📍 Already in the location 🧠 Know the product inside out ✉️ Just ask for a "yes"
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Done? Create Your Pitch!
We'll assemble all four sections into one clean pitch you can copy-paste into your email or DM.
📋 Your Full Pitch